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Performance

How Website Speed Affects Your Revenue

12 Mar 2026 4 min read
How Website Speed Affects Your Revenue

Speed isn't just a nice-to-have — it directly impacts your bottom line. Studies show that a 1-second delay in page load time leads to a 7% reduction in conversions, an 11% drop in page views, and a 16% decrease in customer satisfaction.

The 3-Second Rule

If your site takes more than 3 seconds to load, 53% of mobile visitors will leave. That's more than half your potential customers gone before they even see your content.

What Makes Sites Slow?

The usual culprits are unoptimised images, too many plugins or scripts, cheap hosting, render-blocking resources, and bloated CSS/JavaScript frameworks.

How We Build Fast

At IT-BURN, performance is baked into every project. We use Next.js for server-side rendering and static generation, optimise all images and assets, deploy on Vercel's edge network for global speed, write clean minimal code with zero bloat, and achieve Google PageSpeed scores of 90+ on every project.

Real Impact

One of our clients saw a 40% increase in contact form submissions after we rebuilt their slow WordPress site with Next.js. The site went from a 6-second load time to under 1 second.

Speed pays. Let's make your site fast.

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Let's turn your ideas into reality.